Courtyard Marriott Restaurant | Brand Identity
I led the rebranding of Tribute Table & Vine, creating a visual identity rooted in Sacramento’s agricultural heritage and celebrated farm-to-fork culture. Inspired by the region’s landscape, vineyard traditions, and locally sourced ingredients, I developed a sophisticated yet welcoming visual system combining refined typography, organic illustration, and a warm, natural color palette.
I led the rebranding of Tribute Table & Vine, creating a visual identity rooted in Sacramento’s agricultural heritage and celebrated farm-to-fork culture. Inspired by the region’s landscape, vineyard traditions, and locally sourced ingredients, I developed a sophisticated yet welcoming visual system combining refined typography, organic illustration, and a warm, natural color palette.
I carried the identity across key guest touchpoints, including menu design, social media templates, uniform direction, signage, and other branded collateral, creating a cohesive experience from the restaurant’s physical environment to its digital presence. The result is a timeless identity that balances elevated dining with approachable hospitality, establishing a strong sense of place while giving the restaurant a flexible visual system for ongoing brand communications.
MENU DESIGN
MOCKUPS
